Serphos
Visual branding & working prototype in Webflow for a real-estate startup
The challenge
We had to create a new visual identity and prototype in Webflow for Serphos to research their real-estate concept with the target audience
Visual Identity
Based on the archetypes ‘the explorer’ and ‘the caretaker’, we created a visual style direction for Serphos. It should resonate with their target audience (60+) and feel trustworthy.
This logo was designed to represent the act of "opening" and releasing the value embedded in the client's home.
Visual Identity
Based on the archetypes ‘the explorer’ and ‘the caretaker’, we created a visual style direction for Serphos. This visual identity resonates with their target audience (60+) and feels trustworthy.
conclusion
By keeping the whole process and communication agile, we managed to create a visual identity and digital protoype within 4 weeks. Using low-code tools like Webflow allowed us to focus on design and the overall user experience. Development of this prototype took us one week.